What are Open Graph Tags?
Open Graph meta tags are snippets of code that control how URLs are displayed when shared on social media. Originally created by Facebook, they are now utilized by virtually every major social platform including LinkedIn, Twitter (X), Slack, and Discord.
Why Visual Previews Matter
Sharing a link is more than just passing text—it's a marketing opportunity. A shared link with a high-resolution og:image and a compelling og:title can increase Click-Through Rates (CTR) by over 250% compared to a plain text link.
Core Tags to Optimize
- og:title: The headline of your page. Keep it punchy.
- og:description: A 2-3 sentence summary that explains "why" a user should click.
- og:image: The most critical element. Use 1200x630px for full-width cards.
- og:url: The canonical link for your page.
This Open Graph Previewer allows you to rapidly iterate on your metadata without having to deploy your site or use external debuggers. Copy the generated code once you're satisfied and paste it into the <head> of your HTML.